With the contempo release of his single "Beautiful", recording artist Konshens recently defied stereotypical male view points by addressing the issue of conventional standard of beauty that plague women of all ages, races and creeds.

From magazines to videos, to the increasing "Social media models" that constantly set an unrealistic and mentally unhealthy beauty blueish print, lodge profits from cocky doubts, and liking yourself is a rebellious act. Aware that himself as an artist plays a role on the equation by the beautiful ladies displayed in his videos, Konshens awareness as a devoted male parent to 2 young impressionable children, and to his fans takes heed of the weight of his words, and for this, the reggae and dancehall star put pen to paper to deliver inspirational words.

A 21st Hapilos Production, "Beautiful" is a reminder that beauty is indeed in the center of the beholder and starts from the inside. "Non because you're non an IG model, and your snaps dem not on fleek, nuh make dem make yous feel you modest upwardly and make it seem like y'all're incomplete, change what you want to change up, apparel how you lot want and put on your make up, as long as a dat ya want, non merely what everybody want girl…"

Opposite to some feedback from naysayers, the songs isn't against plastic surgery, or embellishments, weaves or makeup, on the opposite, the ode is for empowerment. Konshens recently explained "Beautiful is a song for every adult female to be reminded beauty starts from the inside, not divers by the stance of strangers or social media."